This is, in itself, a positive change. Gone is the outcry, and arrived is acceptance. But the latest promo to hit Ultimate Team has taken things to FIFA 24 Coins the next level.
Ultimate Team promos occur every week, releasing brand new cards to chase in packs. It keeps the difficulty curve moving over the course of a season, and preys on FOMO in order to sell packs. In previous years, if I’ve seen a Liverpool player in a promo, I’ve chased them. Thankfully I’ve got ahold of myself now, but the excitement of chasing great players is a part of why people play Ultimate Team. You’re creating the Ultimate Team, so you need the Ultimate Players.
The most recent promo was Fantasy FC, which saw players like Luis Díaz, Ibrahima Konaté, and some non-Liverpool players given boosted cards. However, the difference with this promo is that the cards will upgrade further based on players’ IRL performances. Winning matches, appearing in the first 11, and scoring goals all contribute to further buffing these players. While I’d love a +4 Díaz as much as the next Ultimate Team player, I’m already watching Liverpool matches. Most football fans will catch the results on their phones or Match of the Day. We’re a big side in a tight title race, it’s hard to miss how our matches go.
Fantasy FC players are no longer in packs, and EA has re-released some old promo cards to tide players over until the next release.
The same can’t be said for women’s teams. While I follow the Women’s Super League, England’s premier women’s football competition, I’d be hard pressed to recall any results other than Liverpool’s this past weekend (we won 4-1, by the way). But with card upgrades on the line, Ultimate Team players are tuning in to cheap EA FC 24 Coins women’s matches and actually enjoying themselves.
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