Next Generation OSS And BSS Market Trends: Enhancing Customer Experience & Network Automation

Published: 2025-04-09
Views: 3
Author: gaurimmr
Published in: Computers & Technology

Global Next Generation OSS and BSS Market Share to Reach USD 175.10 Billion by 2030, Driven by 5G Adoption and Digital Transformation Initiatives

Market Estimation & Definition

Maximize Market Research has released an in-depth analysis report on the Global Next Generation OSS and BSS Market, forecasting its expansion from USD 58.23 billion in 2023 to USD 175.10 billion by 2030, growing at an impressive CAGR of 16.12% during the forecast period.

OSS (Operations Support Systems) and BSS (Business Support Systems) are critical software tools that telecommunications companies use to manage networks, billing, customer relationships, and operations. The next generation OSS and BSS platforms integrate advanced technologies like cloud computing, artificial intelligence (AI), machine learning (ML), and analytics to provide seamless digital experiences, agile business models, and real-time data management.

These systems offer enhanced customer engagement, operational automation, real-time monitoring, and support for emerging technologies like 5G, IoT, and edge computing.

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Market Growth Drivers & Opportunity

Key Drivers:

1. 5G Network Deployment:
   The rapid global deployment of 5G infrastructure has significantly increased the demand for next generation OSS and BSS solutions that can manage complex network operations, enhance service delivery, and support real-time analytics.
2. Growing Need for Digital Transformation:
   Communication Service Providers (CSPs) are adopting digital platforms to improve customer experience, reduce operational costs, and gain a competitive edge. Next generation OSS/BSS facilitates digital billing, CRM, self-service portals, and AI-driven support.
3. Increased Adoption of Cloud-based Solutions:
   The growing preference for cloud-native OSS and BSS platforms enables telecom operators to scale their operations flexibly and cost-effectively.
4. Demand for Real-time Customer Insights:
   Rising customer expectations for personalized and seamless services drive the need for OSS/BSS systems that provide real-time data analytics and predictive insights.
5. Expansion of IoT and Smart Devices:
   The proliferation of IoT devices and smart ecosystems has led to increased complexity in networks, necessitating robust OSS/BSS platforms for effective management.

Opportunities:

• Integration of AI and ML for automated customer support and network optimization.
• Growth in smart cities and connected infrastructure projects.
• Increasing demand for SaaS-based OSS/BSS platforms.
• Strategic collaborations between telecom operators and tech companies.
• Expansion into emerging markets in Asia-Pacific, Latin America, and Africa.

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Segmentation Analysis

By Component:

• Solutions
  • Billing & Revenue Management
  • Customer & Product Management
  • Network Management
  • Service Fulfillment & Assurance
  • Others
• Services
  • Consulting
  • Implementation
  • Managed Services

By Deployment Mode:

• On-premises
• Cloud-based

By Enterprise Size:

• Small and Medium Enterprises (SMEs)
• Large Enterprises

By End-user:

• Telecom Operators
• Enterprises

The Solutions segment dominated the market in 2023 due to the rising adoption of billing, CRM, and network management tools. However, the Services segment is expected to grow rapidly due to the increasing demand for managed services and consulting.

The Cloud-based deployment mode is witnessing significant traction, fueled by its scalability, cost-effectiveness, and ease of integration with advanced technologies.

Country-Level Analysis: USA & Germany

USA:

The USA remains the largest market for next generation OSS and BSS solutions due to early 5G adoption, large telecom infrastructure, and high investments in digital transformation initiatives. The presence of key players like Amdocs, Oracle, and IBM further fuels market growth. The increased focus on enhancing customer experience and deploying real-time analytics solutions supports the market expansion.

Germany:

Germany is one of the fastest-growing markets in Europe, driven by its strong telecom industry and focus on Industry 4.0 initiatives. The rapid deployment of 5G networks, IoT adoption, and smart city projects are propelling the demand for advanced OSS/BSS platforms in the country. German telecom operators are increasingly adopting cloud-based OSS/BSS solutions for better network efficiency and customer engagement.

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Competitor Analysis

Key Players in the Global Next Generation OSS and BSS Market:

1. Amdocs
2. Oracle Corporation
3. IBM Corporation
4. Nokia Corporation
5. Huawei Technologies Co., Ltd.
6. Ericsson AB
7. Netcracker Technology Corporation
8. Accenture
9. Hewlett Packard Enterprise (HPE)
10. ZTE Corporation
11. Sigma Systems
12. CSG Systems International
13. Comarch SA
14. Optiva Inc.

These companies are focusing on strategic partnerships, product innovation, mergers & acquisitions, and cloud-based offerings to strengthen their market position.

Recent Developments:

• In 2023, Amdocs launched its AI-powered OSS/BSS platform to support 5G monetization.
• Nokia enhanced its cloud-native BSS suite with advanced analytics.
• IBM collaborated with telecom operators to offer hybrid cloud OSS/BSS solutions.
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​Want market insights? Read the summary of the research report for essential data:

https://www.maximizemarketresearch.com/market-report/global-next-generation-oss-and-bss-market/105336/

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